中文摘要
本文探討台灣政府如何在社會普遍反對美國豬肉進口、並擔憂健康風險的情況下,取得解除進口禁令的支持。本文關注在脆弱的地緣政治情境中,策略性框架是否能使集體國家利益凌駕於個人利益考量之上。透過隨機分派受訪者接受國家利益或個人利益框架的情境實驗,本文發現,強調台灣國際空間能顯著提高民眾對貿易自由化的支持,而訴諸健康風險與豬農損失則未產生統計上顯著的效果。研究結果顯示,將不受歡迎的經濟改革連結到具體外交利益,能在受到威脅的民主國家中壓抑個人福利層面的疑慮。
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本文探討台灣政府如何在社會普遍反對美國豬肉進口、並擔憂健康風險的情況下,取得解除進口禁令的支持。本文關注在脆弱的地緣政治情境中,策略性框架是否能使集體國家利益凌駕於個人利益考量之上。透過隨機分派受訪者接受國家利益或個人利益框架的情境實驗,本文發現,強調台灣國際空間能顯著提高民眾對貿易自由化的支持,而訴諸健康風險與豬農損失則未產生統計上顯著的效果。研究結果顯示,將不受歡迎的經濟改革連結到具體外交利益,能在受到威脅的民主國家中壓抑個人福利層面的疑慮。
This study investigates how Taiwan's government gained support for lifting the ban on US pork imports despite widespread health-risk opposition. We ask whether strategic framing can elevate collective national interests over individual concerns in a precarious geopolitical context. Using a vignette experiment that randomly assigns respondents to national-benefit versus personal-interest frames, we find that emphasizing Taiwan's international space significantly increases support for trade liberalization, whereas appeals to health risks and losses for pig farmers do not yield statistically significant effects. The results suggest that linking unpopular economic reforms to concrete diplomatic gains can suppress personal-welfare concerns in threatened democracies.
Chen, I. T.-Y., & Huang, W.-h. (2026). Contouring Sweet and Sour Pork Trade Politics: National Interest Framing and Public Opinion on U.S. Pork Trade Liberalization in Taiwan. Journal of Asian and African Studies, 61(6), 4930–4951. https://doi.org/10.1177/00219096261437645
Chen, Ian Tsung-Yen, and Wei-hao Huang. "Contouring Sweet and Sour Pork Trade Politics: National Interest Framing and Public Opinion on U.S. Pork Trade Liberalization in Taiwan." Journal of Asian and African Studies, vol. 61, no. 6, 2026, pp. 4930–4951, doi.org/10.1177/00219096261437645.
Chen, Ian Tsung-Yen, and Wei-hao Huang. "Contouring Sweet and Sour Pork Trade Politics: National Interest Framing and Public Opinion on U.S. Pork Trade Liberalization in Taiwan." Journal of Asian and African Studies 61, no. 6 (2026): 4930–4951. https://doi.org/10.1177/00219096261437645
Chen, Ian Tsung-Yen, and Wei-hao Huang 2026, 'Contouring Sweet and Sour Pork Trade Politics: National Interest Framing and Public Opinion on U.S. Pork Trade Liberalization in Taiwan', Journal of Asian and African Studies, vol. 61, no. 6, pp. 4930–4951, https://doi.org/10.1177/00219096261437645.
Chen, Ian Tsung-Yen, and Wei-hao Huang. Contouring Sweet and Sour Pork Trade Politics: National Interest Framing and Public Opinion on U.S. Pork Trade Liberalization in Taiwan. Journal of Asian and African Studies. 2026;61(6):4930–4951. https://doi.org/10.1177/00219096261437645
@article{Chen2026ContouringSweetand,
author = {Chen, Ian Tsung-Yen and Wei-hao Huang},
title = {Contouring Sweet and Sour Pork Trade Politics: National Interest Framing and Public Opinion on U.S. Pork Trade Liberalization in Taiwan},
year = {2026},
journal = {Journal of Asian and African Studies},
volume = {61},
number = {6},
pages = {4930–4951},
doi = {10.1177/00219096261437645},
url = {https://doi.org/10.1177/00219096261437645}
}